That's according to the research firm Global Web Index (GWI), which released some figures on Tinder from its latest survey of more than 47,000 internet users around the world that suggest the app has a wider demographic.In fact, the research claims that 30% of Tinder users surveyed are married, while another 12% are in a relationship.That’s despite a July 2015 data breach that exposed the names, addresses and sexual preferences of countless adulterers — sending subscribers fleeing and bringing Ashley Madison’s parent company, Avid Life Media, to its knees.“We’re back, we’re excited and our opportunities are significant,” says Paul Keable, VP of communications for the site’s new corporate parent, Ruby Life.It's a use case that the company has regularly suggested in media interviews. It's a social discovery platform, facilitating an introduction between two people," Justin Mateen, then Tinder's chief marketing officer, told the Guardian in February 2014.Tinder has contacted the Guardian to disagree with GWI's figures — or at least, the stats focused on their ages. I'm not sure how they sampled that specific group of people, but it does not represent Tinder's user base," a representative said. And altogether, 85% of our users are age 18-34." GWI's claim that 83% of Tinder users are aged 18 to 34 nearly matches the latter stat, but its finding that only 38% are aged 18 to 24 is more puzzling — though it is possible that part of the difference is explained by users taking a few years off their age when registering.Ashley Madison is back — and this time it’s dumping a new kind of data.Not only is the disgraced hookup site for cheating spouses mounting a comeback, it’s claiming some hard-to-believe numbers when it comes to new users — upwards of 400,000 a month worldwide, a company spokesman told The Post.
Tinder might prefer another explanation: that people are using its app to meet new people for platonic friendship rather than just romance.It also would imply that the average monthly signup rate since the hack has been north of 750,000 — a huge number by the standards of most any dating app these days. “In the summer of 2015 we experienced unprecedented media coverage of our business” — and unprecedented signups despite the hacking scare, according to Keable.“Our monthly new member account additions have not been verified by a third party, but we stand behind them,” Keable insists.Keable admits to Ashley Madison’s having once used bots, while insisting that the practice is “a relic left over” from the site’s previous owner, Avid Life Media.
“We shut down bots in the USA and Canada in 2014 and in Australia in early 2015,” he says.
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